Cookies
Cookie Policy
Effective date: June 26, 2026 Last updated: June 26, 2026
This Cookie Policy explains how Marc Apple (“we”, “us”, or “our”) uses cookies and similar tracking technologies on marcapple.com.
1. What are cookies?
Cookies are small text files stored on a user’s device when the user visits a website. Cookies help websites work correctly and can collect information about website usage.
Cookies may be:
- First-party cookies, set by this website
- Third-party cookies, set by external service providers
Websites may also use similar technologies such as web beacons, pixel tags, tags, and scripts.
2. Why does this website use cookies?
This website uses cookies to:
- Enable essential website functionality
- Maintain user sessions
- Analyse traffic and performance
- Deliver advertising and personalised content
Cookies may collect identifiers such as IP address, device identifiers, browser type, and referral source.
3. Cookie categories
This website uses the following cookie categories:
- Necessary cookies (strictly necessary cookies): Required for website functionality and security.
- Functional cookies: Remember user preferences.
- Analytics cookies: Measure user behaviour and website performance (for example, Google Analytics).
- Marketing cookies: Support targeted advertising (for example, Meta Pixel).
4. Cookie list
| Cookie name | Provider | Purpose | Category | Expiry |
|---|---|---|---|---|
| _ga | Google Analytics | Distinguishes users | Analytics | 2 years |
| _gid | Google Analytics | Tracks sessions | Analytics | 24 hours |
| _fbp | Meta | Advertising and retargeting | Marketing | 3 months |
| session_id | marcapple.com | Maintains login session | Necessary | Session |
Verify before publishing: The rows above are examples carried over from the template. Replace them with the actual cookies running on marcapple.com, identified through a cookie audit (most cookie-consent tools like CookieYes will scan the site and generate this list for you). Drop any category the site doesn’t actually use — for example, if there’s no Meta Pixel, remove the marketing row and its mention in section 3.
5. Cookie duration (session cookies vs persistent cookies)
Cookie duration explains how long a cookie remains active.
- Session cookies expire when the user closes the browser.
- Persistent cookies remain active for a defined period.
Expiry duration is disclosed because it affects how long tracking continues.
6. Third-party cookies and tracking technologies
Third-party providers such as Google, Meta, Microsoft, payment processors, and embedded video platforms may place cookies on this website. These providers process data under their own privacy policies.
7. How users can manage cookies
Users are able to:
- Accept or reject cookie categories
- Modify preferences
- Withdraw consent
These controls are offered through a cookie banner and a cookie preference centre. (CookieYes, for example, supports consent withdrawal through a Revisit consent widget.)
8. Updates to this cookie policy
Marc Apple may update this Cookie Policy to reflect changes in technology, cookies used, or legal requirements. The “Last updated” date reflects the most recent revision.